Heyypramod
Director & CGO · DGNG
Brand & Growth Lead · Nexintain Technologies
Previously Trusted By
The story so far
The Journey
Nov 2020 — Aug 2023 · Gurugram
Content Analyst → Content & Growth Analyst
Learning growth where the bar was highest. Audience intelligence behind the Rahul Dravid × Tanmay Bhat campaign — one of India's most-referenced brand moments. Engagement analysis, sentiment and live-window content signals for real-time optimisation.
Oct 2022 — Nov 2024 · Los Angeles (Remote)
Social Media Marketing Consultant
A one-person marketing department for international clients across health, wellness and lifestyle — strategy, content and community owned end to end, shipped fast with platform-native production.
Jul 2023 — Feb 2024 · Gurugram
Co-Founder · Brand & Marketing Strategy
Co-founded a brand strategy studio for FMCG and e-commerce. 12 national contracts in six months and 5M+ organic impressions from campaigns creatively directed and engineered for viral engagement.
Sep 2023 — Apr 2025 · Gurugram
Brand Marketing & Community Manager
Community ops at national scale through the Mahakumbh activation, tied to 15 lakh+ parking transactions. Built a real-time social listening workflow that cut issue response time by 40% at peak.
May 2025 — Mar 2026 · Gurugram
Social Media & Brand Marketing Lead
A celebrity campaign built creator-first. Owned end-to-end social for a national campaign featuring Pankaj Tripathi — 10M+ organic reach, a 200+ creator network built from zero, and a 45% lift in organic brand mentions.
Jun 2026 — Present · Gurugram
Senior Marketing & Brand Lead
Brand marketing, social strategy and retention for Rapchik, Bharat's first social entertainment game app — driving acquisition, engagement and community growth through social-first campaigns and platform-native content.
Jun 2026 — Present · Gurugram
Director & Chief Growth Officer
My own company. DGNG builds web solutions, marketing and brand identity for startups and businesses that want to stand out, scale faster and create lasting impact.
Organic reach on a single celebrity-led campaign
Creator network built from the ground up
Lift in organic brand mentions
Faster community response at peak scale
Selected Campaigns
A national campaign built on creator amplification, not ad spend. Owned brief-to-execution: content direction, creator briefing and influencer rollout across Instagram, YouTube and digital — 10M+ organic reach and a 45% lift in brand mentions.
One of Park+'s highest-visibility social moments, tied to 15 lakh+ parking transactions. Reputation, engagement and real-time listening across Instagram, WhatsApp Communities and X — cutting issue response time by 40% during peak traffic.
The campaign that reset the benchmark for humor-led brand marketing in India. Contributed audience intelligence — engagement patterns, sentiment and live content signals that informed real-time optimisation while the internet watched.
India's interactive entertainment gaming platform. Brand positioning, social-first acquisition, creator partnerships and community growth — turning trivia, music and Bollywood culture into a daily habit.
Code & Experiments
The page you're on — a cross-browser Aave-glass refraction lens
(SVG feDisplacementMap, quadrant-mirrored maps, Safari-safe
filter cycling) over a live GPU fluid-ink simulation.
Slot reserved for automation scripts, tooling, anything you've shipped.
Side Projects
Brand strategy studio for FMCG and e-commerce. 12 national contracts in six months, 5M+ organic impressions from campaigns creatively directed and engineered for viral engagement.
My own company — founded and led as Director & Chief Growth Officer. DGNG delivers web solutions, marketing and brand identity, pairing data-driven growth with creative execution.
How I Work
Contact
